With the strapline, “Britain’s Largest Musical Instrument Suppliers”, Bell Music had two main outlets; one in the north-east of England, near Darlington, Co. Durham and their main headquarters and showrooms in Surbiton.At the Ewell Road site in Surbiton, Bell Accordions occupied a showroom on one side of the road and Bell Music on the other. Bell Music sold just about everything; Hawaiian electric lap guitars, keyboards, acoustic and electric guitars, amplifiers and accessories.
Small advertisements often appeared in the national press, such as the Sunday Express or Sunday Pictorial and also in the music press, encouraging the public to send for their catalogue, from which their range of musical goods could be obtained. Bell Musical Instruments catalogues were the way in which budding musicians could access the range of new electric and acoustic guitars offered for sale in the UK. The Guyatone range, from a 1962 Bell catalogue, is shown above.
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